social media management software

The Best Social Media Management Tools

Social media has become an important part of many people’s everyday lives. It has also become one of the most vital platforms for businesses and brands to market their company. Businesses can use social media to spread brand awareness, engage with customers, share information, and much more.

Most businesses should already be on social networks to promote their brand, but maintaining a social media presence can take a lot of work. Luckily, there is social media management software and tools available to make it easier to maintain your brand across various platforms.

Social media tools can help track engagement, schedule posts, and provide helpful analytics to improve your social media strategy.

Top Social Media Tools

We’ve compiled the best social media management tools to help your business thrive online. Try out these tools to improve your social media marketing!

These Are the Top Social Media Management Tools in 2019

      1. HubSpot
      2. AgoraPulse
      3. SocialPilot
      4. Hootsuite
      5. Buffer
      6. Sendible
      7. Sprout Social
      8. eClincher
      9. Social Report
      10. SocialOomph

 

HubSpot

HubSpot is a comprehensive marketing and sales tool used to generate leads and traffic, but some of their best features are their social media tools. Like others, HubSpot allows you to monitor all of your social channels and schedule posts.

HubSpot’s comprehensive features include:

  • Scheduling Posts
  • Publishing Posts
  • RSS Feeds
  • Social Monitoring
  • Social Inbox
  • Analytics

 

HubSpot’s packages are broken down into CRM, marketing (which encompasses social media), sales, and service. Their marketing package includes various other features outside of social media management. HubSpot offers free packages, but they are not nearly as comprehensive as the paid packages.

AgoraPulse

AgoraPulse is a simple and affordable social media manager that works with agencies, small businesses, and large businesses. They offer similar publishing, scheduling, and engagement tools compared to competitors.

AgoraPulse offers a variety of features, including:

  • Scheduling
  • Publishing Posts
  • Social Inbox
  • Social Listening
  • Analytics Reporting
  • Team Collaboration
  • Content Queues
  • RSS Feeds
  • Evergreen Content

 

AgoraPulse starts at $39/month, but has packages for individuals, small businesses, agencies, and large enterprises. They also offer a free trial to test out their software and tools before buying.

SocialPilot

SocialPilot is another great tool to manage social media profiles. This tool works to integrate all your social media accounts so that you can manage them easily from one place.

Some of the features offered on SocialPilot include:

  • Post Scheduling
  • Analytics
  • Social Monitoring
  • Social Inbox
  • Team Collaboration
  • Content Curation
  • RSS Feeds
  • Bulk Scheduling
  • Social Media Calendar

 

This tool offers a 14 day free trial, with no credit card information needed to try it out. Plans start at an affordable $25/month, with larger plans based on the size of your business and its needs. Even their smallest plan allows over 50 social profiles and 5 users.

Hootsuite

Hootsuite is a social media management software that places information across various platforms onto one dashboard, so you can keep track of different social networks all in one place.

The Hootsuite software includes:

  • Automated Posting
  • Scheduling
  • RSS Feeds
  • Analytics
  • Social Inbox
  • Team Collaboration

 

Hootsuite has plans for businesses of different sizes; their base plan for professionals starts at $29/month, allowing 10 social profiles and 1 user. Their team plan goes for $129/month, allowing 20 social profiles and 3 users. An enterprise option offers customer solution and scalable pricing, depending on your needs.

Buffer

Buffer is another top-tier social media tool and management software. On Buffer, all your social platforms are in one place, so you can manage your accounts across channels. Buffer allows you to create a posting schedule that works for your business, automatically scheduling posts to be published on various social networks.

Some of Buffer’s key features include:

  • Analytics
  • Scheduling
  • Automatic Publishing
  • Content Calendars
  • RSS Feeds
  • Social Inbox

 

Buffer has pricing options starting at $15/month, for 1 user and 8 social accounts. Pricing plans then move up based on number of social profiles and users, although each offers a 14 day free trial.

Sendible

Sendible is a social media management tool employed by many companies and agencies. This software connects all of your social profiles in one place, making it easy to manage your brand across platforms.

Sendible has a full host of features, including:

  • Post Scheduling
  • Automatic Posting
  • Automated Queues
  • Analytics
  • Social Inbox
  • Social Listening
  • Content Recommendations
  • Team Collaboration
  • RSS Feeds

 

Sendible offers monthly and yearly packages, starting as low as $29/month for the micro plan. The most basic plan allows one user and up to 12 social profiles, with other plans scaling up for larger businesses. Book a demo to try it out, or sign up today.

Sprout Social

Sprout Social is a social media management tool that offers solutions built on a scale, so you can find the right tools for your business. It offers all the standard social management features, along with added, customizable features as well.

Sprout Social’s software includes:

  • Scheduling
  • RSS Feeds
  • Analytics
  • Social Monitoring
  • Custom Reporting
  • Social Inbox
  • Social Content Calendar

 

Sprout Social’s standard pricing begins at $99/month per user, and goes up to $249 per month for the advanced version. Each edition has a free trial however, with no credit card information required to try it out.

eClincher

eClincher is another comprehensive tool to manage your social media accounts. eClincher does a good job of keeping all of your information in one place, making it easy to manage across channels.

Some of the features included with eClincher are:

  • Scheduling
  • Automating Posting
  • RSS Feeds
  • Social Inbox
  • Social Monitoring
  • Content Recommendations
  • Analytics
  • Team Collaboration

 

eClincher’s basic pricing begins at $49/month, with plans moving up in both price and features. The basic plan includes up to fifteen social profiles for one user. All plans offer a 14 day free trial.

Social Report

Social Report places all of your data across social networks onto one dashboard, along with data from your website and business reviews online. This tool makes it easy to manage your brand online with analytics, publishing, keyword search features, and more.

Social Report’s various features include:

  • Analytics
  • Post scheduling
  • Smart inbox
  • Social Monitoring
  • Custom Reports
  • Team Collaboration
  • RSS Feeds

 

Social Report starts at $49/month, and their standard plan comes with access to 25 profiles and 5 users to manage up to 5 brands or projects. You can begin with a 30 day free trial to test out their features before committing.

SocialOomph

SocialOomph is a social media management software that works across channels to improve your performance on social media and save time. This tool is especially helpful with scheduling and posting on social media.

Some features of SocialOomph include:

  • Scheduling
  • Posting
  • RSS Feeds
  • Webhooks
  • Self-destructing posts
  • Bulk Uploading

 

SocialOomph is one of the most affordable scheduling tools, with a basic free plan for those handling only one social profile. After that, plans start at $15/month and move up depending on your number of users and social profiles.

1 Comment
  • emily quirq
    Posted at 10:42h, 14 May

    Hi, thanks for this list of tools.
    Sometimes I buy likes to promote my artwork on Instagram.
    This tool helps my posts to get into Top search.